The following are notes from Craig Groeschel's closing talk at #GLS19. Use them to help you apply the content you learned at the Summit.
The power of emotions in leadership.
- As a leader, to really move you, you have to connect with your heart not just your head
- The best leaders don’t let emotions interfere with business
- Emotions are not only relevant but the catalyst to change and growth
- The fastest way to change someone's mind is to connect with their heart
Information: Here’s what I want people to know.
Action: Here’s what I want people to do.
- Knowledge alone rarely leads to action
- Knowledge leads to conclusions
- Emotions lead to actions
- Don’t change the message but the method in which we reach people
As leaders, how do we create the emotion that moves people to action?
1. Share Stories Purposefully
- Stories stick, facts fade
- People are processing what you say with one of two processors in their brain
- Emotional Processor: Automatic and unconscious
- Logical Processor: Control, conscious, functions slower and takes more focus
- When you use a story, you connect the heart of emotions to the strength of logic igniting a powerful action
Simon Sinek quote: “People work for a what, but they'll give their lives for a why.”

How do you do this?
Share stories purposefully.
2. Choose Words Deliberately
- The words you choose determine the emotions people feel
- Vision of values help drive culture that should be burned on our hearts not words on a wall
- If your vision doesn't inspire you, if your values don't scare you or move you, they're too dull, small and safe
- The power of words, create emotions around values
3. Show Vulnerability Thoughtfully
- You can do it irresponsibly
- We may impress people with our strength, but we connect through our weakness
- The moment you slow down and open up, you’re engaged on a whole new level
- Your heart bonds and there’s a real power and connection
- Show people what’s in your heart and what you value
- Help people know who you are
- Lead with vision
- Lead with boldness
- Lead with vulnerability
How do we do this? Instruction in Craig’s podcast episode 51 and 53.
- Don’t feel pressured to know it all
- People want to follow a leader who’s than one who’s always right
- What had been stuck and stagnant came back to life
- You’re capable, you’re called, you’re gifted, you’re a masterpiece

Do what leaders do: Step into your calling and embrace your mission.
- Our world needs bold leaders
- Lead with profound humility and cast a vision for a brighter future
- Strive for excellence
- Confront injustice and right wrongs
- Everyone wins when the leader gets better
- Create, inspire, innovate
- Empower people to make a difference in the world.
You are a leader. You have influence.

Related
No items found.

No items found.
July 8, 2025
From Stay-at-Home Mom to CEO: 4 Leadership Lessons from Megan Tamte, Co-Founder of EVEREVE
These leadership lessons from Megan Tamte, Co-Founder of EVEREVE, have helped her stay grounded amidst the leadership hustle.

No items found.
June 16, 2025
The Formerly Incarcerated Man Who’s Changing Prison Culture
The Formerly Incarcerated Man Who’s Changing Prison Culture

No items found.
June 6, 2025
6 Proven Crisis Leadership Strategies — From War Rooms to Boardrooms
Here’s what leadership experts say are the most vital strategies for leading in crisis.
Leadership That Lasts
Team365 isn’t just a platform. It’s a commitment to grow, lead and live with purpose — every single day. Whether you’re here for content, community or clarity, you’re in the right place. Your leadership matters. Let’s keep going.
Join Team365